In a presentation for Oxford Brookes Computer Science department, Carla Marcolin talked about the work-in-progress “Business Analytics for Unstructured Data”. The main objective of the work is to help fulfill the gap between developed and applied Machine Learning and NLP (Natural Language Processing) techniques, helping business to make better decisions. In the talk, the structure for a classifier based on TripAdvisor comments was presented, along with some next steps. The subsequent high-quality discussion helped to shape and improve the work aspirations. The slides can be found here.